We are a team of professionals with more than 200 years of experience in Indian market. Our experience covers a wide spectrum of industries like Interior, real Estate, Banking and Financials, Retail, IT, MSME, white goods, FMCG, Healthcare, packaging, textiles & apparels. We have expertise across Market evaluation, licensing & approvals, Sales & Distribution, Legal & Compliances, marketing &PR, Finance & Accounting, Market entry and sustenance strategy. Read more
We evaluate the market with respect to specific product/service category in terms of Market size, current and potential growth rate, product segments , target consumer and its size, competition analysis and hence, business viability
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Evaluating and recommending the mode for market entry either through direct entry, licensing, JV, franchise or buying of existing company based on the category and the market dynamics keeping in a long term horizon in mind
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Understanding and recommending the requisite legal and compliance framework applicable to the product/service category and market
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Our understanding and connect across geography and customer segment position us to deliver an optimal sales and distribution network for your product/service
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Effective and efficient marketing and PR strategy customized for your product and market needs, with end to end execution capabilities
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Building an organization structure and populating it with optimal resource pool with right capability mix
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We will help in finance planning, budgeting, accounting , monitoring and control, compliances and taxation as per the law of the land
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Over the years we have built a network of select set of manufacturers across India in specific business categories with world class production capability and quality control
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Dinesh Joshi
A self-made entrepreneur with close to three decades of experience of incubating new business and scaling up existing business ranging from IT, battery and car wash chemical brands from USA, Camera brand from Japan. As a leading advertising and marketing communication specialist he has helped some of the leading brands in India to scale up over last decade like Godrej Interio, Godrej Appliances, Adani Realities, Kurl-on, Tata Realities, Kotak Life, Racold Water heater, Duracell and Nikon to name a few. He also leads his advertising business Joshbro Communications based out Mumbai.
Recently, true to his instinct, he has also started partnering Global firms across Europe, USA, Africa and Australia to source Indian products to these markets.
A traveler for life, and that’s one aspect, he would never change!
Bedraj Tripathy
An entrepreneur at heart, has had a run in his career from advertising and marketing to IT, to Furniture and now personal Hygiene.
He has worked across most of the developed markets based out of India and USA in his Global role for Mastek. He has also led profit centers
for Urja, FCB Ulka, Godrej & Boyce and had incubated a brand of furniture for JSW Group. All of this in the last 27 years.
He is currently developing living spaces out of old shipping containers or shooting (camera) when not at work!
Madan Mohapatra
He has traversed the journey from content, communication, marketing to Customer Strategy with clear sustainable business focus. After spending 12 years in Content and Communication, he has been heading Customer Strategy at Future Group for the last 13 years managing portfolios across marketing, loyalty & analytics, consumer research & insight, innovation & activation and market revival. His key strength lies in identifying and building new opportunities for business basis users, market observation and insight - be it in the field of marketing communication or building newer consumption occasion or business verticals. Understanding consumer needs, getting them to store and engaging on continuous basis for growth has been my greatest reward in the last 13 years.
Currently developing a range of offerings around personal hygiene for global markets.
Mahesh Kothurkar
A Navy man for 20 years then joined the corporate world with one of India’s largest business group in leadership role to help the turnaround of Tata Communication.
An alumnus of General Management Programme of Harvard Business School, Mahesh is now the founder of Global Footprint Advisory (GFA), a startup advisory firm based out of Mumbai. GFA collaborates with Silicon Valley and West Europe startups to create their traction in India. Mahesh is part of the advisory boards of multiple technology startups and also an advisor with cross border venture investment firm in India, Japan and North America. GFA has been successful in creating traction for B2B oriented startups in Core telecom sector (SDWAN, SDN, ITOM, Big Data analytics, Cloud Data migration), EdTech, AdTech as well B2C oriented startups in eCommerce and media content.
Dinesh Joshi
A self-made entrepreneur with close to three decades of experience of incubating new business and scaling up existing business ranging from IT, battery and car wash chemical brands from USA, Camera brand from Japan. As a leading advertising and marketing communication specialist he has helped some of the leading brands in India to scale up over last decade like Godrej Interio, Godrej Appliances, Adani Realities, Kurl-on, Tata Realities, Kotak Life, Racold Water heater, Duracell and Nikon to name a few. He also leads his advertising business Joshbro Communications based out Mumbai.
Recently, true to his instinct, he has also started partnering Global firms across Europe, USA, Africa and Australia to source Indian products to these markets.
A traveler for life, and that’s one aspect, he would never change!
Bedraj Tripathy
An entrepreneur at heart, has had a run in his career from advertising and marketing to IT, to Furniture and now personal Hygiene.
He has worked across most of the developed markets based out of India and USA in his Global role for Mastek. He has also led profit centers for Urja, FCB Ulka, Godrej & Boyce and had incubated a brand of furniture for JSW Group. All of this in the last 27 years.
He is currently developing living spaces out of old shipping containers or shooting (camera) when not at work!
Madan Mohapatra
He has traversed the journey from content, communication, marketing to Customer Strategy with clear sustainable business focus. After spending 12 years in Content and Communication, he has been heading Customer Strategy at Future Group for the last 13 years managing portfolios across marketing, loyalty & analytics, consumer research & insight, innovation & activation and market revival. His key strength lies in identifying and building new opportunities for business basis users, market observation and insight - be it in the field of marketing communication or building newer consumption occasion or business verticals. Understanding consumer needs, getting them to store and engaging on continuous basis for growth has been my greatest reward in the last 13 years.
Currently developing a range of offerings around personal hygiene for global markets.
Mahesh Kothurkar
A Navy man for 20 years then joined the corporate world with one of India’s largest business group in leadership role to help the turnaround of Tata Communication.
An alumnus of General Management Programme of Harvard Business School, Mahesh is now the founder of Global Footprint Advisory (GFA), a startup advisory firm based out of Mumbai. GFA collaborates with Silicon Valley and West Europe startups to create their traction in India. Mahesh is part of the advisory boards of multiple technology startups and also an advisor with cross border venture investment firm in India, Japan and North America. GFA has been successful in creating traction for B2B oriented startups in Core telecom sector (SDWAN, SDN, ITOM, Big Data analytics, Cloud Data migration), EdTech, AdTech as well B2C oriented startups in eCommerce and media content.
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